Customers who find you on Google click your website next. See how many of ten basics yours passes, how it compares with other local websites, and your first fix.
Ten basics on your home page, each of which you can fix yourself, usually in under an hour.
It loads, over HTTPS. A site that errors or shows "Not secure" loses the visitor before they read a word.
Most local searches happen on a phone. A page that isn't scaled for one is hard to read and tap.
The blue link on Google. It should say what you do and where, in under 60 characters.
The two lines under that link. A clear one, ending with a call to action, earns the click.
One headline at the top that names your service and your city, so visitors and Google know the page is about you.
The number matches your Google listing and is a tap-to-call link, so a visitor can call in one touch.
Let people book at 10 PM instead of waiting for the office to open.
Your Google reviews on the page, or a link to them: visitors trust what other customers say.
A short description on your images, for Google Images and for visitors who use screen readers.
The title, description and image that show when your site is shared on Facebook or in a text, and your icon in browser tabs.
Different questions about the same business. Each one is separate.
What your website does: ten basics, shown as a count like “6 of 10”. You can raise it this week.
What you control on Google: how complete and well kept your listing is. Get your free grade.
What your customers say: your reviews over time, weighted for how recent and how many. Find your score.
Yes. Your count, the ten basics by name and your first fix are free. We also offer a full Website Audit with every fix explained step by step, if you want it.
No. We read your home page the way a visitor's browser does. Nothing is installed and nothing is changed.
Pick your business from the search anyway. We'll check it and email you the results.
If part of your page can't be read (a site built entirely in JavaScript, or one that blocks automated visitors), we leave it out of your count instead of counting it against you.
No. Trusted Local Score is independent and isn't affiliated with or endorsed by Google.